Google Prohibits Rewards-for-Reviews
By Susan Stern - Omaha, NEBRASKA -- An appliance repair shop takes 30 percent off - if you pen a Google review. A dentist office enters you into a contest, and your favorite restaurant gives you a FREE cocktail - in exchange for Google reviews."Wrong, wrong, wrong. Companies offering incentives for reviews - violate Google's Terms and Conditions," emphasizes Omaha branding consultant Susan Stern, of Stern PR Marketing.Businesses giving rewards-for-reviews are a widespread problem from Maine to California. In fact, here in Omaha this marketer has found dozens of metro-area small businesses violating Google's review policy. A quick Google image search found a plethora of inappropriate review incentives nationwide, too. Our digital marketing firm mashed a few together for this informative montage - what not to do.Google's Official Business Review…