Jan22015 by Susan SternNo Comments
Copywriting Research

Copywriting Research

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[heading animation="fadeIn" animation_delay="{animation_delay}" animation_iteration="{animation_iteration}" type="1" bottom_margin="default" align="aligncenter"]Industry Copy Research We Do[/heading] Before any Omaha copywriting project, our seasoned writer Susan Stern conducts extensive research of your industry's buzz words, views competitor and industry language, determines what writing style works and what does not. Many times organizations and business fail to write in layman's terms, and typically communicate in technical language that few can understand. Others may write website content and social media posts too casually or informally for the target market they are trying to reach. Here at Stern PR Marketing, we learn just about everything about your business, your clientele and pen copy in a style that makes sense to your target market. [heading animation="fadeIn" animation_delay="{animation_delay}" animation_iteration="{animation_iteration}" type="2" bottom_margin="default" align="aligncenter"]Tight Words. Descriptive Adjectives. No Extraneous Words! [/heading] The copy…
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Jan12015 by Susan SternNo Comments
Go Mobile Responsive Or Rank Lower

Go Mobile Responsive Or Rank Lower

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[heading animation="rotateInUpRight" animation_delay="{animation_delay}" animation_iteration="{animation_iteration}" type="1" bottom_margin="default" align="aligncenter"]Is Your Website Mobile Responsive?[/heading] If not, your business should get it done right away. Google's Matt Cutts warns that websites not easily viewable on tablets and smartphones should expect to lose organic website ranking.  In other words, if your website is not mobile friendly (written in flash, has a slow load time), your website may disappear from mobile device search engine result pages. Defined. Responsive website design means that a page works fine whether you access a URL from a desktop browser or a tablet and smart phone. As Cutts states, the page re-scales and everything works fine. Learn from Google's head of web spam to learn about mobile responsive websites. [call_to_action_2 animation="bounceIn" animation_delay="{animation_delay}" animation_iteration="{animation_iteration}" title="Is Your Website Mobile Responsive?" button_text="Run Tool" url="https://www.google.com/webmasters/tools/mobile-friendly/"…
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